Nurturing Candidates From Attraction to Hire: A Guide to the Ultimate Candidate Experience

So you want to build a database of interested candidate leads and hire more engaged employees.  

Welcome to the world of nurture. Marketers have been using it for years to communicate with interested leads and build better relationships to convert them into customers. Now it's talent acquisition's turn.


Glassdoor and SmashFly partnered on this essential eBook that will explain:   

  • What nurture is—and the role it plays in a Recruitment Marketing strategy
  • How to use nurture throughout each stage of the candidate journey, from attraction to application to hire
  • How to build a more engaged talent network through nurture
  • Why candidates decline job offers
  • Key examples of how organizations use nurture tactics pre-apply and post-apply

*By supplying your information, you authorize SmashFly and Glassdoor to contact you by email with additional content and/or information about each company's products and services. You also authorize SmashFly to pass your information to Glassdoor for these purposes.